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For the
In 2009, the
But this year is extra special for us, because we've added a new goal - literally - to expand our impact. We're saving the ocean through soccer, beginning in Curacao, and teaching youth about sustainability along the way... and we're just getting started.
Earlier this month, we celebrated the grand opening of
The process behind creating Future Goals starts in the ocean. 'Ghost nets,' fishing nets lost at sea, make up nearly half of the world's 'plastic soup' - AKA, the accumulation of waste and plastic that ends up in the ocean. These nylon nets will never decompose and are known to harm marine animals. With all of the work we do to help preserve the ocean, we needed to help change that... one fishing net at a time.
While we continue to breathe fresh life into the Caribbean Sea, we want to ensure the habitat is one they can thrive in. Together with AFC Ajax, the Sandals Foundation tapped local Curacaon plastic recycling company, Limpi, whose creative approach to plastic waste recycling and product development now includes the colorful Future Goals goal posts, which are made almost entirely of fishing nets collected from the sea and recycled plastic waste.
To create one Future Goal, Limpi collects approximately 65 pounds of plastic waste and abandoned fishing nets. Every corner of the goal is recycled, down to the net clips which are repurposed from plastic bottles.
In case you didn't know, Ajax was founded in 1900 in Amsterdam, and is the record-holding champion of Dutch football, and thus, the ultimate coaching institution for local athletes. The team has four Champions League titles and 36 Dutch championships, and has shaped some of the greatest players in the world including Johan Cruijff, Luis Suarez and Zlatan Ibrahimovic. Ajax believes today's youth are the legends of tomorrow, and here at Sandals, we agree.
Close to 100 Future Goals and more than 600 Adidas soccer balls will be distributed across four dozen Curacaon elementary schools. In time, these youth soccer teams will compete in an island-wide tournament featuring all participating primary schools, fostering connection across the island, teaching invaluable team building skills, and engaging in a bit of friendly competition. Our goal is to expand this program into additional Caribbean islands, tweaking and adapting the program to the unique scope of each destination.
Throughout Sandals' continued expansion of
Our new resort is located on a 3,000-acre protected reserve in the southernmost part of the island, embodying the beauty and geographic diversity of Curacao. Nature is a prominent aspect of the Curacao experience, and Future Goals is just one of many projects underway on the island for the Sandals Foundation. Thus far, we've organized beach cleanups that have helped rid the planet of nearly 900,000 pounds of trash and are developing a digital hiking app in partnership with IVN Tiny Forest the Netherlands to make the magic of the island's natural resources more accessible to visitors and locals.
The Future Goals program has goals of its own. As we celebrate another World Oceans Day, we're committing ourselves to new goals in Curacao - 96 Future Goals to be donated, more than 20 future coaches to be trained, 48 local schools to engage, 1,250 square meters of fishing nets to recycle, and 5,000 happy children seen on the field.
Guests looking to support the Future Goals program can
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